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Victoria Heckstall

You can have the best product or service yet if you can’t connect with your audience in a way where they can understand why they need your company, none of that matters. My job as your content consultant is to make sure that you communicate your messages clearly to your target audience and increase your revenue in return. For more than 5 years I have been helping businesses take their content to the next level and I may be able to help you next.  

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The Dos and Don'ts of Growing a Startup

Have you ever wondered why some startups seem to grow quickly while others don’t? Are you often surprised when you come across a startup that has been around for months, but despite having an innovative idea few people seem to know about them? This all boils down to some startups knowing what to do and what not to do and others going about growing their startups all wrong. The good news is, it’s never too late to turn the growth of your startup around.
GroundReport

How to Create a Successful Startup If You Don’t Have Leadership Skills

What’s the most important ingredient in building a successful startup? You might get a lot of answers, but the one you’ll see most often is leadership. When you’re just getting your business online you need leadership. But many guides like this talk about leadership as if every entrepreneur has it. That’s just not true. So, what should you do if you don’t have any leadership skills? First-time entrepreneurs often say they don’t have any leadership skills. But think about your path in life and

Family & Friend Funded Startups: Best or Worst Idea Ever? – Startup Today

Starting a business for the first time is both exciting and exhausting because there are many problems that can arise. Getting your dream off of paper and into the starting phases requires a lot of work, a lot of planning and a lot of deciding who you want to be part of your new startup. Friends and family are those that you are supposed to be able to trust, and vice versa. There are both pros and cons of asking those close to you for startup funding. The good, bad and ugly are discussed briefly
Business 2 Community

Religion & Business: Can It Affect Your Profits?

Mixing religious and business isn’t uncommon as you may think in the US. There are many who believe that it’s essential to mix religion and business because they want to express their faith. You may have thought that a limited liability company is a smart move and you want to bring your personal faith into the product. But can it come to affect your profits? Sometimes you may decide that you want your products and services to include your religion. Sometimes this can be a blessing because the
Business.com

Experience Over Goods: The Millennial Shift in Spending

Millennials are taking center stage. They are now making up the majority of the workforce in both the U.S. and Canada, according to recent studies. For businesses, this has marked a big shift. CEOs are wondering why sales are down and why they are still relying on the older generations to meet their financial targets. Attracting Millennial buyers is the next great challenge of companies today. And that’s because Millennials are prioritizing the experience over what they are actually getting.

Startups to Watch for: The Up & Comers - Tweak Your Biz

There are many startups that are set to become big this year. They are preparing their landing pages, looking for investors, and making their first sales. This guide has compiled a range of startups from a number of industries that have shown the early signs of success this year. Which of these startups do you think has the biggest chance of success in the coming twelve months? The company Inverse was founded just last year in 2015. It’s part of a new generation of Bay Area startups that have
Business.com

Clean It Up: Organization Tips to Make Your Space More Productive

Productivity in the office is essential for all individuals in every company. Even a few minutes lost every day is going to add up over time. You can force yourself to work by giving yourself a shot of espresso, but this is only a temporary fix. To become more productive, you have to set up your space to be productive. This guide is going to show you how you can make your workspace more productive. Related Article: 11 Free Productivity Apps That Will End Your Work Day Much Earlier First of a
Business 2 Community

How to Choose the Best Phone Service Option for Your Business in 2017

Crystal clear voice quality and 99.9% uptime are just two of the characteristics you should expect from your phone service. Anything short of this is damaging to your business and could hurt your reputation in the eyes of your clients. That’s why you need to take care when it comes to choosing the best phone service. These are the things you need to look at when choosing between phone services for your business this coming year. Many phone service providers offer a variety of different service
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